Value-Based pricing is considered a superior strategy for most industries and businesses. But it also requires a solid foundation of data and market insights. In this webinar we will take an in-depth look at the powerful insights that can be created through price research, in particular using conjoint analysis
Participants and viewers will learn about:
- How value-based pricing can be supported with price research
- Different price research methods
- How Conjoint Analysis can provide powerful insights and support for a value-based pricing strategy
- Tips and tricks for running a conjoint analysis price research project.
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