--- title: Webinar - Price Optimization Tactics for Startups and Scaleups description: Startups & Scaleups can improve their prices between 30% and 100% without losing customers, through systematic price optimization techniques. image: https://info.pricebeam.com/hubfs/Webinar%20-%20Price%20Optimization%20Tactics%20for%20Startups%20and%20Scaleups.png --- [Skip to content](https://info.pricebeam.com/webinar-price-optimization-tactics-for-startups-and-scaleups#main-content) [![PriceBeam](https://info.pricebeam.com/hs-fs/hubfs/lead-flow-images/PBLogoTransparent%20(1).png?width=400&height=100&name=PBLogoTransparent%20(1).png)](https://www.pricebeam.com/) - Solutions ![RGM360](https://info.pricebeam.com/hs-fs/hubfs/RGM360_Headlines.png?width=319&height=255&name=RGM360_Headlines.png)[PriceBeam RGM360](https://www.pricebeam.com/rgm360) is an end-to-end Revenue Optimization Platform, offering unmatched value by integrating market research, internal data with AI and next-generation simulation and optimization tools. 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[Newsletter](https://www.pricebeam.com/newsletter) - [RGM Pulse Survey 2026](https://www.pricebeam.com/rgm-pulse-survey-2026) - About - [Company](https://www.pricebeam.com/about) - [News & Events](https://www.pricebeam.com/news) - [Partners](https://www.pricebeam.com/partners) - [Press](https://www.pricebeam.com/press) - [Careers](https://www.pricebeam.com/careers) - [Contact](https://www.pricebeam.com/contact) ![Search icon](https://5018647.fs1.hubspotusercontent-na1.net/hubfs/5018647/Design/Icons/Font%20Awesome/search.svg) # PriceBeam Webinar: Price Optimization Tactics for Startups and Scaleups ![Webinar - Price Optimization Tactics for Startups and Scaleups](https://info.pricebeam.com/hs-fs/hubfs/Webinar%20-%20Price%20Optimization%20Tactics%20for%20Startups%20and%20Scaleups.png?width=1200&name=Webinar%20-%20Price%20Optimization%20Tactics%20for%20Startups%20and%20Scaleups.png) What should the price be for your main product or service? Are customers willing to pay more than they pay today, or are new customer segments willing to pay more than existing customers? What should the price be when launching into new markets? As a Startup or Scaleup CEO there is often thousand of things to work on, and pricing either gets overlooked or prices are set too low to be on the safe side. However, research shows that Startups and Scaleups can improve their prices between 30% and 100% without losing any significant number of customers, by applying scientific and systematic price optimization techniques. In other words make a lot more profit for themselves and for their investors. In this webinar, Finn Hansen, Co-Founder of PriceBeam, will walk you through different methods and techniques for how to approach pricing and show cases from how startup/scaleup companies managed to increase their prices significantly. PriceBeam is helping companies of all sizes and across industries with the improvement and optimization of their prices.  This webinar has already taken place. If you would like to see the recording then please register on the form on the right, and you will receive an email with a link to view it. ### Get the webinar now **Pricing Right, Made Easy** Almost all companies struggle to price right. They use methods such as cost plus a fixed margin. They use guesses and gut feel. They peg their price to a competitor’s. They price themselves too low, leaving money on the table, or too high, forsaking sales volume. They lose out on the profits they should be earning. PriceBeam changes all that. With a methodology that is confirmed to be accurate in thousands of projects, PriceBeam provides AI-powered market insights software that generates actionable insights into consumers' willingness-to-pay, competitive price positioning, packaging and assortment dynamics, promotional benchmarking, and opportunities from new product pricing. 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