Using Choice-Based market research and modelling, companies can simulate changes to prices, introduction of new products and other market actions. This webinar explores how to collect the consumer insights and then applying them in such simulations.
In this PriceBeam webinar you will learn about:
- Different choice-based market insight techniques, such as MaxDiff, Choice-Based Conjoint Analysis, and advanced Menu-Based Conjoint Analysis.
- How to simulate market outcomes using these insights.
- Tactics and strategies for price increases, product launches and competitive responses.
- How to make all of the above much simpler using innovative cloud technology
The webinar no longer takes place as a live session. Instead, participants will be emailed a recorded version.