Live Event in London, UK, on 24 April 2019
As co-founder of PriceBeam, Finn has more than 20 years of experience in the pricing world. He helps companies win more profits through pricing science.
The pricing of products is no easy task, particularly so if customers haven't been exposed to certain products. Thinking about how to price a new product or service earlier on in the product development process enables companies to better understand the demand of a particular market. Because these products are also new, companies need to take the time to come up with a coherent pricing strategy that makes their product successful within their respective market.
In the lead-up to this event, you can take a look at a few resources pertaining to the topics covered on our website.