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PriceBeam Webinar

 

 

Growing the Top-line With Consumer Insights

New Webinar Designs (1600 x 900 px) (7)

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In this webinar, we will discuss leveraging Willingness-to-Pay insights as a key strategic input for Consumer Goods companies looking to increase their sales revenue outside raising prices or reducing package sizes.

We'll explore how WtP can be a crucial tool for effectively segmenting products and markets, thereby enabling businesses to better target their offerings and enhance profitability in a competitive environment.

Specifically:

  • Methods for identifying customer segments with a higher Willingness to Pay, to tailor product strategies effectively.

  • Strategies for offering multiple products across various segments, optimizing market reach and revenue.
  • Ways to simultaneously cater to different markets, using WtP insights to boost sales without modifying prices or reducing product sizes.

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